Design origin

The Apple Watch that started it all.

My main inspiration came from perhaps the least romantic source imaginable: a simple, fugly Apple Watch.

I made many previous dial designs, but it was not until the Apple Watch exercise rings lined up one day in a perfect hour-marker orientation that the idea really clicked. For people who do not know what the three rings on an Apple Watch are, they track Move, which is calories; Exercise, which is minutes; and Stand, which is also minutes.

Apple Watch fitness rings aligned on screen

It was a complete coincidence that those rings lined up perfectly as a 3-hour, 6-hour, and 9-hour marker. It felt like a revelation for my watch design.

And that is how the first Viktor Watch dial came to be: a very simple, almost empty-looking dial, with hour markers at 3, 6, 9, and 12 o'clock.

Viktor Watch dial with additional loop markers

At that point, I still had no mill, so the only way I could add a hole to the dial was with a Dremel tool, and to say that it’s ugly is an understatement, but a fair handheld attempt. But even so, the very first Viktor Watch was born.

Early Viktor Watch dial with a drilled center hole

If I remember correctly, I assembled the watch somewhere around September 2025, and it wasn’t until November that somebody else saw it. Here you can see my friend wearing it for the first time:

First Viktor Watch prototype on wrist

Looking back, I can’t believe how much time it took me to make additional hour markers, the thought never really crossed my mind, because it made little sense to me. And it wasn’t until I took a look at my favourite watch again, Xhevdet Rexhepi’s Minute Inerte that I realised that I could use short little rings to show “more time”, more precisely…

Rexhepi Minute Inerte watch

So I tried adding four additional loops to show the hours more clearly, placing them around the dial like this:

Ultimately, I thought the dial was pretty ugly. Making the hour-marker loops thicker was very ugly too, so I played around with sizes, shapes, and length for a very, very long time.

Early brass Viktor Watch dial with simple loop markers

After all that effort, and trying to figure out how to position the extra loops, the results were pretty disappointing. Of course, the whole process was shared on X, and it was actually one of my followers who said my dial reminded them of an optical encoder (his name was Viktor, by the way, how crazy is that).

Gray coded optical encoder diagram

At the time, I had absolutely no idea what an optical encoder was. But after looking it up, I came across an image that completely changed the way I thought about the design. Until then, I had been limiting my “extra loops” to a single “1-hour-segments” of the dial. Seeing how encoder disks used multiple concentric tracks made me realize that I could simply span the loops across multiple “hour-marks”, and that’s how the final idea was born.

Final Viktor Watch dial design

After a lot of drawing, experimenting, and more failed attempts than I can count, I finally landed on a dial design that felt right and balanced. It would go on to become the backbone of Viktor watches :)